client
westview
situation
Located in the heart of downtown Austin, the Prescott Group required a complete brand for their newly redesigned and remodeled state-of-the-art office space (to be completed in late 2017). To begin their pre-leasing process, we were tapped to build custom advertising and marketing materials prior to the beginning of construction.
Plan of attack
To start, the new office space needed a name and logo worthy of its prime location in Downtown Austin. Our strategy was to hone in on the personality and feelings the Prescott Group wanted to evoke to the target audience for their new brand.
services
Brand Strategy
Market Research
Naming
Branding
Web Design
Leasing Folder and Brochure
Logo Design
responsive Website Design
The website is the most dynamic tool Westview utilizes to communicate with their audience. It features custom photography, an interactive map of the surrounding city, comprehensive lists of building amenities, and updated floor plan information.
leasing folder and brochure
